"Behind the Counter w/ Raijean Stroud" is a social/ experiential piece crafted to open McDonald's open question content up to multicultural mothers and decision makers alike.
Director/ Editor : Schylerr Gilmore
Copywriter/ DP:  Shawn Gadley
Creative Director: Chris Walker
During The Black Women's Expo 2016, McDonald's of Chicagoland fostered the theme of #SheMatters by hosting a panel of health advocates. Leading with an all-star talk-show format, "So Fresh, So Real" covered issues of exploring fresh options, aging metabolism, staying active and the power of maternal decision making.
Director/ Editor/ Copywriter : Shawn Gadley
Creative Director: Chris Walker
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